Instagram remains one of the most powerful platforms for businesses, creators, and brands in Kenya . But as the platform evolves, understanding its 2025 algorithm is crucial to ensure your content reaches the right audience and drives real engagement. Whether you’re a Kenyan creator, a Nakuru small business, or a brand looking to grow online , this guide will help you navigate Instagram’s changes and create content that performs. What Is the Instagram Algorithm in 2025? The Instagram algorithm determines which posts, reels, and stories appear on your followers’ feeds and the Explore page. In 2025, the algorithm focuses on engagement, content type, user behavior, and timeliness . Key factors include: Engagement triggers: likes, comments, shares, saves, and reel interactions. User activity: Instagram shows content similar to what a user engages with most. Content type: reels and videos are prioritized over static images. Recency: newer content is more likely to appear, b...
Comments
Post a Comment